Brand amnesia – Bites you in the backside

am·ne·sia (m-nzh) n. – Partial or total loss of memory, usually resulting from shock, psychological disturbance, brain injury, or illness.
Also, if our friendly, neighbourhood Spiderman decides to wear his undies outside his pants “for the ladies”, I would like to call that Brand Amnesia.  Because he isn’t so friendly anymore.  If they make Zara (in [...]

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